Supporting our brokers by giving them tools to build and manage their business is a top priority at ERA Real Estate. We provide business consulting, business planning, continuing education opportunities, networking events, one-on-one consultations, webinars and more.
PROFESSIONAL DEVELOPMENT
Our business consultants, field service managers and other team members provide offerings like "Virtual Change Management Consulting" and our "Market Expert Series" encourage active participation and the open exchange of ideas.
SAMPLE BUSINESS PLAN
The purpose of this sample business plan is to show how ERA Real Estate companies summarize operational and financial objectives for the near future and to show how they will be achieved. It serves as a 'blueprint' to guide company policies and strategies, and allow for modification as conditions change and new opportunities emerge.
Compares Gross Commission disbursements against benchmarks established by other Realogy franchisees. This form breaks the benchmarks into two categories: companies with under $2M and those with over $2M, in Gross Commission Income.
BREAK-EVEN ANALYSIS
This form helps determine Break Even and Break Even + Profit values in three categories: Closed Sides, Sales Volume and Closed Sides per Sales Associate.
INVENTORY ANALYSIS
Compare year-over-year listing inventory production with this Expiration Rate.
MARKET STUDY
This form compares production to the local MLS averages.
DENISE STROTHER My name is Denise Strother and I’m in Fayetteville North Carolina. I have two offices. One is in Harnett County and one is in Cumberland County.
EDDIE WILDER I have seven offices. I’m in the midlands of South Carolina; my central location and home office is in Columbia, South Carolina, and we have 220 agents.
GUS GRIZZARD We’ve got four offices in Lake County, Florida. We have 130 agents. Probably 8 are under the age of 30. We are focused on increasing that percentage.
EVERETT KING I have 4 offices and about 80 agents, and maybe 10 are under the age of 30. Prior to the recession, we probably had about 15 to 20 join us each year. In this environment we have about 10 a year.
ROGER HERMAN My name is Roger Herman, and I’ve been in real estate for over 25 years. I started my company in 2004, and joined ERA [Real Estate] in 2010.